Community Whole Health
Charitable health clinic that provides access to quality healthcare services, educational workshops, and financial support for underserved adults.
Use Case: Clinic that promotes affordable services, resources, and educational workshops to overall improve well being for underserved communities.
User Interviews: Revealed the pain-points to improve accessibility for knowledge, resources and support including:
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Seamless Navigation: Narrow down critical information making it easy for users to locate the right resources or services with ease.
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SEO Challenges: Underserved communities often encounter outdated, or low-quality search results, making it difficult to access the support they need.
Design Impact:
Based on the pain-points, I implemented the following UX improvements:
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Organize structure intuitively with clear categories for quicker access to resources. Clear menu structure.
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Use predictive search suggestions in captions to boost search traffic.
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Feature expert-authored content and credible sources to boost ranking.
The Problem: Underserved communities often struggle to access preventative wellness resources, limited education, and and affordable healthcare nearby, facing barriers that prevent them from receiving high-quality care they deserve. By providing local consolidated platform to simplify the process for users to find affordable resources and improve overall well-being.
Ideate
Wireframe: Lo-fidelity to capture the draft of intuitive initial layout/ concept.
Homepage
The front page features a carousel of top images that highlight the services, instantly informing the audience about the group's purpose.
Services Page
A list of services with concise captions, accompanied by photos that visually represent their purpose
Bio
Highlights the core values and solidifies the credibility by sharing the founder's story.
Bio
Highlights the mission and core values, along with a founder's bio to enhance credibility and trust.
UI: How the team came up with style elements and respond to user's needs
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User Preferences – Easy-to-read menus with large, high-contrast text.
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Competitor Analysis – Studied local clinics websites to ensures relevancy & identify useful features
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Navigation - Intuitive and Minimal. One-click access to essential services (appointments, applications, FAQs).
💡 Initial Direction:
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High-contrast, minimalistic layout for easy navigation
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Large buttons with clear icons for easy touch navigation.
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Consistent Blue color → Represents trust, reliability, and calmness.
Overall, we designed an intuitive and functional solution tailored to the needs of underserved communities, ensuring quick and easy access to information.
Style Tile
Persona and Journey Map
Final Product
Lessons Learned
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Prioritize Accessibility Features:
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Increase usability for those in challenging situations to equally access to information
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Doctor & Facility Reviews:
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Create a community space for verified patient feedback to enhance transparency.
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Educational Content Hub:
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Offer articles, videos, and FAQs on health topics to empower users
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Personalized Dashboards:
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Display upcoming appointments, prescriptions, and health records in one place.
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